AI-Powered Game Art Direction

One Rate.
Infinite
Worlds.

14-yr art direction. One flat rate. 48-hr turnaround. The AI art pipeline your studio never had — until now.

Claim Your Slot See the Work
14+ Years Directing
48h Turnaround
Requests / Mo
Character Design Environment Concepts World Building Vertical Slice Trailers UI/UX Concepts Art Direction Visual Development Character Turnarounds Character Design Environment Concepts World Building Vertical Slice Trailers UI/UX Concepts Art Direction Visual Development Character Turnarounds

Trusted by studios building real worlds.

Nexon EA / Glu GungHo Paramount Sesame Workshop Warducks Tic Toc Games Melco
The Gap

Everyone Has AI Now.
Not Everyone Knows
What To Do With It.

Fast is easy. Right is hard. Consistent is rare. That's the gap. That's where this lives.

01
The Prompting Trap

AI is fast. Seductive. Cheap. And without art direction behind every prompt, you get a folder full of assets that don't match, don't cohere, and can't ship.

02
The Outsource Nightmare

Freelancer vetting takes weeks. Batches come back off-brief. Junior hires need more direction than they deliver. You've been through it.

03
Style Doesn't Survive Handoffs

Every new vendor reinterprets your world. Every batch drifts from the last. One director. One vision. No drift.

04
14 Years Is The Difference

Anyone can run Midjourney. Not everyone knows when a silhouette is wrong or a palette kills immersion. That instinct isn't in the prompt.

"AI gave the industry speed. It didn't give it taste, consistency, or production instincts. That's not a tool problem. That's an art direction problem. That's exactly what this is built to solve."

Capabilities

Everything
Your World Needs.

One director. One rate. First concept to production-ready — complete and consistent.

Game Concept Art
01
Game Concept Art

Characters, environments, props — lore-aligned and cohesive. A fully directed visual world your team can build from.

Character Turnarounds
02
Character Turnarounds

Front, side, back. Expressions. Gear breakdowns. Material callouts. Production-ready from day one.

Vertical Slice Trailers
03
Vertical Slice Trailers

Animated proof-of-concept that sells your world before a line of code is written. Built for pitches, greenlights, investor decks.

Visual Development
04
Visual Development

Color scripts, mood boards, style guides. The foundation that keeps every asset pointing in the same direction.

World Building
05
World Building

Architecture, creatures, vehicles, weapons — designed as a system. One world. One vision. Total coherence.

UI/UX Concepts
06
UI/UX Concepts

Interface design native to your world. HUD, menus, screens — lore-aware and visually locked to the game you're building.

The Pipeline

Brief to World.
Days, Not Months.

AI-assisted. Veteran-directed. Production-ready on delivery.

01
Brief

Drop your vision into Trello. Genre, tone, references. That's all needed to start.

02
Direction

Art Bible locked. Style defined. Prompts architected for consistency from frame one.

03
Generate

AI pipeline fires — fast, at scale, on brief. Characters, environments, props built in hours not weeks.

04
Refine

14 years of instinct applied. The human pass that removes AI-ick and elevates to production quality.

05
Deliver

Full asset package via Trello. Source files included. Ready for your team the moment it lands.

How It Works

Simple to Start.
Built to Deliver.

01
Request

Drop your brief into Trello. One active request at a time. One Design Kickoff. Your project scoped and ready. Then just the work.

02
Direction

Art direction locked. Style defined. Every prompt architected for visual consistency from frame one.

03
Human Pass

14 years of instinct on every output. Redlines. Manual paint-overs. AI-ick is gone before you ever see it.

04
Delivery

Full asset package in 48 hours. Source files included. Production-ready the moment it lands.

Real Worlds.
Real Clients.

14 years of shipped titles — now accelerated by AI.

Pramin Phatiphong — Art Director

AI Is My Co-Pilot.
Not My Crutch.

14 years. Shipped titles. Characters, environments, UI.

Not a freelancer. Not a tool. A director with a pipeline.

Every deliverable is art-directed before it leaves.

Subscription

One Flat Rate.
No Headcount. No Surprises.

Less than a junior hire. Faster than an outsource batch. Senior art direction — on demand, on brief, every time.

Retsugo! Core
$2,995
per month
★ Founding Rate — $1,500/mo
  • 1 active request at a time
  • 48-hour turnaround
  • Character & Prop Design
  • Trello board access
  • Unlimited revisions
  • Full source files included
Claim Your Slot →

Pause or cancel anytime. No contracts.

Available After 30 Days
Lock Your
Visual DNA.

After 30 days, we train a private AI model on your exact visual style — characters, palette, mood, world. More output. Less back-and-forth. Zero style drift from Month 1 to Month 12. Don't just prompt a style. Own the engine.

Need a director in the room, not just a trained AI model? Studio Partner is built for that.

Available after 30 days Inquire About Engine Training → From $1,500 setup · $275/mo · IP stays yours
Director Level
Already Have a Team?
Bring In a North Star.

Built for mid-size studios with existing 2D/3D pipelines that need a senior art director in the room — without the full-time hire. Weekly redlines, Scrum syncs, and a managed style engine that keeps your whole team on brief. Your people move faster. Your vision stays locked.

Studio Partner — Director-Level Art Direction Inquire for Availability → Discovery call required · Capacity limited
Special Operation

The War Chest.

VCs don't invest in ideas. They invest in inevitability. This is the 14-day sprint that moves your project from "concept" to "fundable" — investment-grade visuals, built for the room where decisions get made.

$7,500–10K
Flat fee · 14-day sprint · No subscription
Inquire for Sprint Availability
01
3–5 Key Vision Screens

Hero moments that define your world. Art-directed for maximum investor impact — not just technically impressive, but emotionally undeniable.

02
Vertical Slice Teaser

Animated proof-of-concept that sells the game before a line of code exists. Built for decks, pitches, and greenlights.

03
14-Day Execution

Compressed, high-intensity. Not a subscription. Not a retainer. A single offensive move timed to your raise.

04
Full Asset Delivery

Source files. Presentation-ready exports. Everything you need to walk into that room and close.

Let's
Build
Your World.

One call. You talk, I listen. We decide if it's the right fit — no pitch, no pressure.

Within 24h Response Time
48h Turnaround First Delivery
Open Availability
Stealth Track
Building in Stealth? Apply for a Seed Slot.

Two slots reserved per quarter for pre-funding founders with real potential. Founding rate, milestone-based scaling. Not for everyone — apply to find out if you qualify.

Apply for a Seed Slot →